Apple’s quote is a time-sensitive snapshot, so the date and trading session matter as much as the number. AAPL is the ticker you will see on Nasdaq, and its quote can change throughout the trading day. Market capitalization means the total market value of a company’s outstanding shares.
When you check the market, the number alone cannot show whether it reflects a live trade or a completed session. The timestamp, currency, and trading status give the figure its meaning. This page brings those details together with company and market information, so you can read a quote in context.
Use the data as a starting point for your own investment research, not as a stand-alone signal. A share price is one part of a wider market picture, and it does not explain a company’s business or risks by itself.
Key Takeaways
- AAPL is Apple’s Nasdaq ticker.
- A quote changes during the trading day.
- Market cap measures the value of outstanding shares.
- Dates and sessions matter when comparing prices.
- Company results add context to market data.
Check the timestamp before comparing a quote with a price seen earlier in the day.
What Is the Apple Stock Price Today?
Apple (AAPL) closed at $344.07 on October 28, 2026, in U.S. dollars. That figure is the dated closing price for Apple Inc. shares, not a live price during trading. The recorded close gives investors one clear point for that completed session.
A closing price is the last recorded price for a completed regular trading session. It does not promise what the stock will cost in the next session, when trading can open at a different level. Apple’s October 28 close was $344.07 USD.

A closing price belongs to its date and session; it is not a quote for the next trading day.
For an Apple stock price in USD, use the dated figure of $344.07 for October 28, 2026. Apple Inc. trades on Nasdaq under AAPL, so the ticker helps separate its shares from similarly named securities. A quote page may show a newer intraday trade once the market opens again.
The stock price is only one piece of market information. Investors may also review the company’s trading activity, results, and risks before judging what a quote means for an investment. The share price alone cannot show whether a change reflects a short-term move or a shift in expectations.
Use the closing figure as a dated reference point, not as a live quote.
Which Numbers Matter in an AAPL Quote?
AAPL’s October 28 intraday range was $343.90-$347.18, while its previous close was $347.10. The stock trades on Nasdaq, where an Apple stock price on Nasdaq reflects trades during the session. Each field answers a different question about trading.
Match the quote’s time and field before comparing prices. At 3:21 p.m. EDT on October 28, 2026, AAPL traded at $344.27, down $2.83, or 0.82%. The session opened at $346.92, and the 52-week range was $243.42-$351.73.

| Field | Value |
|---|---|
| Open | $346.92 |
| Day range | $343.90-$347.18 |
| Previous close | $347.10 |
| Volume | 16,489,316 shares |
Volume counts shares traded during the session; it does not measure the number of buyers. A chart shows price movement over a selected interval, such as a day or a year. The Apple share price chart can display intraday moves or longer trends, depending on the interval you select.
Check these details before reading a chart:
- Ticker: confirm that the symbol is AAPL.
- Timestamp: note the quote’s date and time.
- Chart interval: identify the selected period.
- Price type: see whether the figure is intraday or a close.
Compare like with like by matching the ticker, date, and trading session.
How Does Apple’s Valuation Compare With Its Market Cap?
Apple’s market cap was $5.065 trillion on October 27, 2026. Market cap means the market value of outstanding shares, and Apple had 14.59 billion shares outstanding. That figure describes the company’s equity value, not the price of one share.
Market cap is not a guaranteed measure of fair value. It changes as the share price and share count change. The Motley Fool’s market-cap comparison placed Apple at about $5.1 trillion on October 2, 2026.

Apple’s trailing P/E ratio was 39.61, and its forward P/E ratio was 37.37. A price-to-earnings ratio compares a share price with earnings per share. Trailing P/E uses past earnings, while forward P/E uses estimated future earnings.
Investors can compare companies with these measures, but the periods must match. A forward ratio depends on estimates, while the trailing figure reflects an earlier earnings period. For more on how market cap differs from other measures of company value, see AI stocks and their market caps.
Equity value is also different from cash a company holds or a guaranteed sale price. Share values can change, and ownership does not always mean control; share pledges and equity value show why those ideas should remain separate.
Check the date and the earnings period before comparing valuation ratios.
What Does Apple Sell, and Where Does Revenue Come From?
Apple combines consumer hardware with services that extend across its devices and platforms. Its sales come from products such as iPhone, Mac, and iPad, as well as digital and support services. The connected lineup gives customers several ways to use Apple products together.
In Q3 FY26, Apple reported $109.42 billion in revenue, $29.79 billion in earnings, and a 27.23% profit margin. Those quarterly figures cover one three-month period, not a full year.

Hardware and the Apple ecosystem
Apple sells iPhone smartphones, Mac personal computers, and iPad tablets. Wearables include Apple Watch and AirPods, while home products and accessories add more ways to use the same ecosystem. The devices pair with Apple software and services, which can keep common tasks connected across screens.
Apple’s hardware range spans phones, computers, tablets, wearables, home products, and accessories. The iPhone and Galaxy phone comparison offers product context for one part of that lineup. Apple Intelligence also brings generative AI features into iPhone, Mac, and iPad operating systems, though Apple is not a pure-play AI company.
Services and routes to customers
Services include AppleCare, cloud services, App Store digital content, advertising, and payment services. App Store applications and other content connect users with software and media through Apple’s platforms. These services sit alongside hardware sales rather than replacing the device business.
Apple reports geographic segments for the Americas, Europe, Greater China, Japan, and the rest of Asia Pacific. For trailing results, Apple reported $466.823 billion in revenue, $128.93 billion in net income, and diluted EPS of $8.72. Those trailing figures cover a longer period than Q3 FY26.
Apple’s customer experience and AI features are part of a wider market conversation; this AI stock overview discusses how AI exposure can support an established business while leaving demand and execution risks. Read a quarterly result alongside the product and services mix that produces the company’s sales.
How Has AAPL’s Price History Changed?
Apple’s latest stock split was a 4-for-1 split on August 31, 2020. A split increases the number of shares and adjusts the per-share price without changing the company’s total value by itself. Adjusted history helps make prices more comparable across split dates.
Use split-adjusted prices when comparing per-share history across a split. Apple’s earlier splits included a 7-for-1 split in 2014 and three 2-for-1 splits. The table gives the recorded dates and ratios.

Apple’s recorded stock splits
| Date | Split ratio |
|---|---|
| August 31, 2020 | 4-for-1 |
| June 9, 2014 | 7-for-1 |
| February 28, 2005 | 2-for-1 |
| June 21, 2000 | 2-for-1 |
| June 16, 1987 | 2-for-1 |
Split-adjusted history changes older per-share prices to reflect later splits. That lets you compare share prices on a more consistent basis over time. Unadjusted prices show the figures recorded at each date before split adjustments.
Finding and downloading historical price data
Apple stock price history can help you study performance across selected dates. Yahoo Finance’s AAPL historical data table includes open, high, low, close, split-adjusted close, dividend-adjusted close, and volume. You can use its historical data view to download Apple stock price data for further review.
A split-adjusted close accounts for stock splits, while a dividend-adjusted close also reflects cash dividends. The second figure can help compare past returns with dividends included, while an unadjusted close is the recorded share price. Check these fields when exporting:
- Date
- Close
- Split-adjusted close
- Dividend-adjusted close
- Volume
Choose adjusted or unadjusted figures consistently before comparing prices across years.
What Does Apple’s Dividend Add to Total Return?
Apple pays cash dividends to shareholders. The company paid $0.2600 or $0.2700 per share on the three listed 2026 ex-dividend dates. These payments add cash income, but their amount can change over time.
A dividend yield is not a guaranteed future return. Apple’s listed forward dividend was $1.08, with a 0.31% yield. Yield can change when the share price or the dividend changes.
| Ex-dividend date | Cash dividend per share |
|---|---|
| February 9, 2026 | $0.2600 |
| May 11, 2026 | $0.2700 |
| August 10, 2026 | $0.2700 |
The ex-dividend date determines whether a new share purchase qualifies for that scheduled payment. A purchase on or after the ex-dividend date does not qualify for that payment. Investors may consider dividends alongside changes in share value when assessing total return.
The listed forward dividend and yield are estimates based on current terms, not a promise of future cash. Dividend income can matter to an investment plan, but it does not remove price risk. A falling share price can outweigh cash payments over a chosen period.
Treat dividend income as variable, and verify the applicable ex-dividend date before making a decision.
What Could Move Apple’s Price Through 2026?
A dated analyst target can help frame expectations, but it cannot establish how high the share price will go in 2026. MoffettNathanson kept a Neutral rating on October 20, 2026, and lowered its target from $304 to $283. A target is an estimate, not a ceiling or a promised result.
Apple’s iPhone Duo was priced at $1,999, with U.S. preorders scheduled for October 16, 2026, and availability scheduled for October 23. Product demand could shape expectations, while launch results and execution risks can affect how investors assess the company.
On September 30, 2026, Jim Cramer said, “Buy the stock of Apple because of the DUO, not smart home… Duo is AMAZING.” His comment reflects one view of the product, not a certain outcome for the stock. Apple’s listed earnings date was November 2, 2026.
Analyst targets and product opinions are estimates, so company results and execution still matter.
Track these points when reviewing expectations:
- Earnings results
- Product demand
- Analyst estimate changes
- Execution or product risks
Revisit any estimate after the November 2, 2026 earnings date.
Conclusion
A useful view of AAPL starts with a dated quote and a clear reason for checking it. Quote timing matters because an intraday trade and a completed session show different points in the market. Business results add context that a price alone cannot provide.
For investors, the same company data can mean different things across portfolios, time horizons, and risk levels. A stock’s past performance does not settle what comes next, and one market measure cannot capture every risk. Keeping those limits in view can make research more useful.
Open a dated AAPL chart and compare its selected interval with Apple’s latest company results and your own risk tolerance. Before acting, compare current information with your own time horizon and risk tolerance.
FAQ
How much is Apple worth?
Apple’s market capitalization was $5.065 trillion on October 27, 2026. Market cap is the total market value of a company’s outstanding shares, not the price of one share. It changes as the share price and share count change. The figure describes the market’s current valuation of Apple’s equity, not cash the company could receive from selling all its shares.
How to earn $500 a month from Apple stock?
Apple’s listed forward dividend was $1.08 per share, so $500 per month would equal $6,000 per year before taxes. At that annual rate, the simple share count would be about 5,556 shares, assuming the dividend stayed unchanged. Dividend payments can change, and the calculation does not include taxes, share-price changes, or other investment risks.
Does Apple pay dividends?
Yes, Apple pays cash dividends, including a $0.2700 per-share payment for the August 10, 2026 ex-dividend date. Apple’s listed payments also included $0.2700 per share for May 11, 2026. Dividend amounts can change, so past payments do not guarantee future income. The ex-dividend date determines which share purchases qualify for a scheduled payment.
What exchange is Apple stock on?
Apple stock trades on Nasdaq under the ticker AAPL. The ticker identifies Apple Inc. in market quote tools and historical price tables. AAPL quotes may show live trading data during a session or a closing price after the regular session ends. Check the date and time displayed to understand which figure you are viewing.
Is Apple stock going to split soon?
No future Apple stock split is scheduled in the facts stated here. A split cannot be predicted from the share price alone, since companies decide whether and when to split their shares. Apple’s latest split was 4-for-1 on August 31, 2020. A split changes the share count and per-share price, but does not by itself change total company value.
What did Jim Cramer say about Apple (AAPL)?
On September 30, 2026, Jim Cramer said, “Buy the stock of Apple because of the DUO, not smart home… Duo is AMAZING.” He was expressing a view about the iPhone Duo and smart-home attention. The comment is an opinion, not a guarantee about demand, Apple’s future earnings, or AAPL’s market performance.


